Two women walking and smiling in a lush garden, both wearing Embrace Your Femininity With 2023’s Beloved Girly Pink Dresses; one is sleeveless with a bow, the other features polka dots and long sleeves. They are holding clutches and conversing joyfully.

Lilly Pulitzer

The Dress Edit

Embrace Your Femininity With 2023’s Beloved Girly Pink Dresses


With Pantone’s color of the year being vivid magenta, there are a million reasons to stock up on girly pink dresses. In fact, girly styles are increasingly being worn, channeling the feminine touch so many designers love so much. But before you write off the bright hue, you might want to check this selection out. Regardless of which color your normally reach for, there’s no doubt you’ll become a pink lover in no time. Besides, who could pass up on these irresistible picks…

A woman in a pink, one-shoulder Embrace Your Femininity With 2023’s Beloved Girly Pink Dress stands among abundant pink and red roses, with a wooden wall in the background. She has long brown hair and a serious expression.

L’AGENCE Christie One-shoulder Ruched Cutout Sequined Jersey Dress

A model walks down a runway wearing an elegant, Embrace Your Femininity With 2023’s Beloved Girly Pink Dresses, one-shoulder dress with pleated details and a flowing train, at a fashion show with spectators seated in the background.

NAEEM KHAN Pleated One-Shoulder Gown

Girly Dresses Even The Anti-Girly Girl Would Love


Some girly pink dresses are just that—girly. While it is the movement of the year, you don’t always have to take it to the max. There are more ways than one to welcome pink pieces to your wardrobe, especially with it being the color of the year. Our particular favorite to get started is the DAVID KOMA Ruffle Arch Leg Cut Out Cami Mini Dress. As a style almost everyone can adore, this piece makes getting ready quite easy.


Like many other colors on the spectrum, pink is a hue that does a lot all on its own. Regardless if dressed up or down, you’ll instantly look put together without having to try too hard. So if you’re going to stock up on girly pink dresses, adopt the trend how you best envision it. Besides, you don’t always need ruffles and glitter to capture the iconic girly essence we’ll be seeing everywhere this year.

  • CINQ À SEPT Cates Rosette & Ruffle Detail Silk Dress

  • SUPERDOWN Mallory High Neck Dress

  • MAJORELLE Brittan Mini Dress

  • LOVERS + FRIENDS Hazel Mini Dress

  • BHLDN Pink Belle Long-Sleeve Square-Neck Lace Mini Dress

  • MAEVE Pink Sleeveless Seamed Slip Midi Dress

  • ALAÏA Twisted Dress

  • AS IT MAY Terry Tiered Gown

  • FOR LOVE & LEMONS Pink Bustier Gown


Pink Pieces You Can't Live Without In 2023


If you aren’t stocked up on girly pink dresses this year, you haven’t yet finished your spring/summer shopping. 2023’s color of the year is vivid magenta, opening up a world of pink we’ve yet to experience like this. But although the Pantone chosen color is quite bold and bright, there are many shades of pink to wear this year.


For example, the JACQUEMUS Bahia Draped Knotted Twill Mini Dress is one of our favorite, must-have pieces to wear in the springtime. Fresh in color, effortless to style, and certainly gorgeous in any setting, you really can’t go wrong with having more than one. That’s why we’d also recommend snagging the NIKKI LUND Norma Rosette Off the Shoulder Dress for trend purposes.


Although pink is the color of the year, we’re likely to see it used for months to come—well beyond the spring and summer seasons. So if you want styles that have your back for the long haul, investing in some quality girly pink dresses is the right way to go. After all, who can go without at least one pink look? We can’t!

Shop All Pink Dresses

A woman in a Embrace Your Femininity With 2023’s Beloved Girly Pink Dress stands confidently, hands on hips. The dress features a square neckline and textured fabric. Her long dark hair is styled back, emphasizing her poised demeanor.

SELKIE Long-Sleeve Dress

A woman in a Embrace Your Femininity With 2023’s Beloved girly pink dress and white sunglasses posing with a green watering can next to a wicker chair, surrounded by lush plants.

STAUD Wells Stretch Cotton Dress

Designer Asymmetrical Dresses Are Trending Here Are Our Top Picks